120 Proven Blog Post Titles PLUS 10 Copy Secrets to Double Your Traffic

You want to know something? An attention-grabbing blog title can literally make people swerve over to read your post.

Let’s say you’ve just spent hours writing an insanely epic and remarkable blog post, and after a lot of sweat and tears you’re ready to share it with your readers.

Real quick question before you hit publish:

Do you want your post to live a lonely life tucked away in your blog archives or a happy life surrounded by your biggest fans?

Of course, you want your post to be the life of the party. 🙂

Sharing posts with killer blog titles is one of the easiest ways to invite fans to your blog party. I know this for sure because my posts used to be lonely.

Here are some examples:

• 8 Ways to Create A Buyer Persona Template
• 7 Steps to Being a Great Content Creator
• Get More Leads from Outbound Marketing

Want to click on any of these? I don’t either. What the heck is a buyer persona template? And why do you care about “being a great content creator”? No kidding… I wrote this title and have no idea what it even means!

Okay, so I get it, you get it. Titles like these are lifeless and uninspiring.

Let’s flip the switch and turn them into attention-grabbing, must-click titles.

In this post I’m sharing 9 blog title tips I’ve learned, plus over 120 fill-in-the-blank templates based on proven copywriting formulas that you can start using today.

Ready? Let’s dig in…

10 Copywriting Secrets for Writing Blog Titles That People Click

1) Know who you’re writing for

This sounds basic, and yet the #1 thing both bloggers struggle with is defining the “one person” we’re talking to. This lack of clarity translates into a dull blog post title. But when you’re crystal clear on who you’re speaking to, you can even include your audience in the title to grab their attention.

Here’s an example: The Ultimate Blog Post Checklist for Entrepreneurs and Bloggers

If you’re an entrepreneur or a blogger, this post is worth a look!

2) Write a post that solves a problem

Yes, this is more about content than your title. The reason I’m including it is because when your post solves a specific problem for your person, your title will practically write itself. Here are some questions to ask before your write your next post:

• What are my readers struggling with right now?
• What do my readers most want to do?
• How does this post help them do it?

When you approach your content like this, you’ll have very little tweaking to do with your blog title. Which leads me to my next tip…

3) Focus on the benefit

The biggest problem with the examples I shared earlier is that they’re missing their better half – the Why. People have to know why they should take the time to click and what’s in it for them . . . you get the gist.

Take my first example: 8 Ways to Create A Buyer Persona Template

If we turn that into: 8 Ways to Create a Buyer Persona And Get Clear On Who You’re Selling To

Ahhh, there we go. That’s what was missing before. Might be worth a click now, no?

4) Use numbers and lists

Starting off your title with numbers seems to be a natural attention grabber. I think this is because readers know exactly what they’re going to get. Plus, it sounds like a simple read: Oh, there’s only 5 steps involved here? Lemme check that out quickly…

It’s also easier for people to digest actual digits than words. When writing your blog title, write “5” instead of “five”.

5) Write how-to’s and guides

Most of the time people are searching for how to do something specific. Including “how-to” in your titles is a win-win. Your readers will know that your post is going to help them do something, and your post will attract search engines because it matches their “how-to” query.

6) Include a keyword in your title

This is just another way of saying think about how people search, what they’re looking for, and what they need. Then make sure that search term is in your title.

It’s super easy to use Adword’s Keyword Planner to research the most popular keyword related to your topic. When you find one, throw it in there, friend! Be careful not to force it, though. Your keyword should sound natural, and really, some titles won’t be a good fit for keywords. If you can seamlessly replace a term with your new keyword and still retain the context of your title, you’re okay. Make sense?

Also, if possible, place the target keyword near the beginning of the title to emphasize its relevance. (This is called “front-loading” your keyword). This small tweak can really help to make your titles more competitive on the search engine results page where people aren’t reading every word, but just scanning the page and looking for their target keyword.

For example, “Healthy Smoothie Recipes: 10 Delicious and Nutritious Blends” puts their target keyword right up front, versus “10 Delicious and Nutritious Blends: Healthy Smoothie Recipes” which takes a bit more effort to get to.

7) Make them sexy

Nothing wrong with sex appeal, amirite? I’ve gotten into the habit of stepping back from my blog titles and looking at them again with fresh eyes. Then I’ll ask myself: Would I HAVE to click on this? Am I salivating over this title?

Of course, you don’t want a title that’s misleading. Your title should always be accurate and set the right expectations. Still, there’s a big difference between:

How to Grow an Email List

and

5 Badass Strategies for Growing Your Email List

The first one sounds wimpy and sad. The second one is sexy, y’all. That’s the kind of confident you want.

8) Use a working title

I say this because many times I’ll sit down to write a post with a general idea of what I want to say but it still needs shaping. Maybe I’m not sure what my angle is yet, or how to make it insanely valuable for you guys.

In other words, I’m not really sure where my post is going yet. So I’ll start with a working title that describes it well enough. Then, when I’m finished writing my post, I’ll research keywords and rewrite my title.

Using a working title helps you to think about your content and title as 2 separate entities, which they really are. First, focus on writing epic content. Then write an epic title for it.

9) Keep it short

Your title should be short enough to convey your message and descriptive enough to pique someone’s interest. Under 60 characters is a perfect length. Longer than that is okay, but your title will be cut off in search results. (Which is another reason why “front-loading” keywords – see #6 – is a a good habit to get into.)

Not sure how long your title is? Use this length counter to find out.

10) Create curiosity

Nothing makes a title more irresistible than curiosity! You don’t need to create curiosity in every title you write, but when it makes sense, experiment with words like “secret,” “unlock, “mystery,” “reveal,” and “discover.”

“Secrets” is one of our favorites! For example, I might write a blog post about the most important things to be aware of when creating and selling digital products. A title that evokes curiosity might be,”Making Money with Digital Products: 3 Biggest Insider Secrets Revealed” — if you’re creating a digital product, you definitely don’t want to miss out on the secrets to profits, right?

Asking a question is another great way to create curiosity. Think, “Are You Making These 3 Traffic-Killing Blogging Mistakes?” — if you’re a new blogger, you don’t want to be making any traffic-killing mistakes, so you won’t be able to resist clicking!

Okay, that’s about it for the tips! Let’s take a look at the title templates.

If you want, you can use the printable PDF I created so you can have these templates handy for your next post.

Fill-in-the-Blank Blog Title Templates

LISTS

# ____Every ____ Should Know About

# Amazing ____ to Try Right Now

# Insane ____ That Will Give You ____

# Types of ______ That Will ________

# Questions You Should Ask Before _____

# _____ That Will Make You _____

# Secrets To ____

# Resources to Help You Become _____

# Ways to Embrace ____

# Proven Ways to ____

#-Point Checklist: ____

# Daily Habits Of ____

# Things You Need To Know About ____

# Tricks to Jump Start Your _______

# Myths You Should Know About ________

# Steps to Starting a Hugely Successful ________

# Ways to Conquer ________

# Ideas to ____

# Best ____ to ____

# ____ We Love

# Most Amazing ____ to ____

# Essential Things For ____

# Key Benefits Of ____

# ______ That Will Motivate You Today

# ______ Ideas For ______

# Ways to Avoid _______ So You Can ___

# Factors for Getting _____

# Little Known Techniques For ____

# Elements of The Perfect _____

# Experts Reveal How to ____

# Lesser Known Tools for _________

# Questions Answered About _______

# Free Ways to _______

# Insider Secrets to Achieving _________

# Proven Methods for Accelerating ______

# Tricks for ______More Often

# _____ You Can Create, Even If _____

# Principles for _____ with _________

# ______ You Can ________ Today

# Insider Tips to _______

# ______ That Will ________

# _______ That Work Every Time

# ______ Strategies for _________

# of the Best _______ We’ve Ever Seen

# _____ Hacks to Radically Improve ______

# _____ You Don’t Want to _______

# Wittiest ________ To ________

# ______ You Should Never ________

# Things You Need to Do to Start ________

# Share-Worthy ________

# ______ You Can Do With ________

HELPFUL TIPS

# _____ Strategies to _____

# _____Tactics to ______

# _____ Ways to ______

# _____ Formulas to _____

# _____ Ways to ______

# _____ Tricks to _____

# _____ Tips For _____

# Exclusive ______ From a ______

Start a _____ in ______ Easy Steps

Completely Change Your ______ With _____

The Top 100 _______ You Need to ______

______ Steps to _______

What to Wear to _______ When _______

Become a ______ in 10 Minutes a Day

Staying Sane When ________

Behind-the-Scenes _____ From _____

HOW TO’s

How to _______ Fast Using ______

How to Completely Change ____

How to Create ____ That Gets ____

How to Get More ____

How to Quickly ____

How to Use ______ to Stand Out

How to Tell If ______

How to _______ in ______

How to ______ in 9 Easy Steps

How to Boost ______ and ______

How to _______ Like a Pro

How to Rock ________

How to Unlock _________

How to Turn _____ into _______

How to Build a _____ You Can Be Proud Of

How to Skyrocket Your ______ With _______

How to ________ in [#] Minutes or Less

How to _______ When You Feel

How to Master _______ in [#] Steps

How to Create _______ For Your _______

How to _____ And Why You Should Do It

How to _____ That Gets _______ In ______

How to _____ on a ________

RESOURCES + TUTORIALS

The Only Guide You’ll Ever Need for _____

Beginner’s Guide to _________

The Ultimate Checklist/Guide for ______

Tutorial: ________

The Essential Guide to _______

A Cheat Sheet For _______

Non-Techie Guide to _______

Create a Kickass _________

The _______ Guide You Need to Read

QUESTIONS + CURIOSITY

Why Are ______?

____ vs ____: Which is Better For _____?

Not Enough Time for ______? Try ____

Why Should You Want to ______?

Should You Create _____ to ______?

Is _____ Affecting Your ______?

What the Heck Is ______?

Not Enough Time for ______? Try this ______

Are you Doing ______ Wrong?

Are You Missing These _____ to _______?

MISCELLANEOUS

What No One Tells You About _______

You’re Doing it Wrong: ______

You Won’t Believe _______

Amazing Secrets Of ______

Myths About ____

Why I Don’t ______

Why _____ Beats _____

The Only Tip You Need to ______

Best Tip Ever: _____

A Simple _____ That’s _____ And ______

Why You Need a _____ and How to _____

The Only ____ You Need to ______

My Biggest Mistake with ________

Mistakes that _______ Never Make

Insider Secrets From _____ About ____

Why No One is _______ Your _______

Everyone Does ______, You Should Do

Adjectives + Descriptive Words

Don’t be afraid to step out and use some bold and descriptive adjectives to grab people’s attention. I use adjectives like Amazing and Awesome a lot, and you should too. Here are a few you can use to fill in the blanks on the templates:

• Amazing
• Awesome
• Sexy
• Must-Have
• Need-to-Know
• Great
• Exclusive
• Superb
• Handy
• Surprising
• No-Nonsense
• No-BS
• Essential
• Inspiring
• Epic
• Legendary
• Remarkable
• Pleasant
• Easy
• Insane
• Green
• Form-Fitting
• Trendy
• Organic
• Adorable
• Craz
• Most Popular
• Most Effective
• Smart
• Greatest
• Wittiest
• Outrageous
• Weird But Effective
• Wearable
• Beautiful
• Bad-ass
• Wrong
• Unique
• Foolproof

Don’t forget to save the free printable PDF above to your computer (it includes all 120+ fill-in-the-blank blog title templates, all 35+ of the descriptive words, plus extra bonus title tips). I use this booklet every time I hit a wall with blog titles and run out of blog title ideas (really every time I write a post!). It saves so much time. 👇

For even more time-savings, check out bestselling Blog Post Vault. It includes 52 plug-and-play blog post templates you can adapt for your niche topics to build your SEO foundation, establish authority with Google and potential customers, and when you’re ready — dominate in search for competitive keywords in your niche.

Our student Molly says,

The Blog Post Vault by ConversionMinded is the only blog post writing and planning system you will ever want to buy. It’s priced affordably well and is jam packed full of a very well thought out system using Google Drive as a home base and smart linking to develop a tidy blog post creation workflow. This is not your average blog post content system and it will free up your brain when needing to create a consistent, well organized blog content writing and posting system. Thank you and so happy I found this resource, the timing could not be better in my life right now. 🙂

You can learn more about The Blog Post Vault here.